Funday is a brand new service that turns any beach into a beach resort. One part Seamless, one part concierge, fifty parts fun. Funday delivers everything you need for the beach– sunscreen, smoothies, double bacon cheeseburgers–straight to your towel. No shirt, no shoes, no problem.
I partnered with Jenna Doctoroff to design the app. Our primary user was a 16-99 year old who would rather be kickin’ it at the beach than fumbling with a delivery app. We created a simple, contrast heavy (hello direct sunglight), intuitive experience that makes the ordering process a breeze. Because when you’re on the beach you should be on the beach. Not your phone.